Email Marketing

Email Marketing


John Mueller Beautiful SEO Rant On Doing Versus Reading

I know some of you may not like it and may think I am some sort of suck-up for covering this but there is so much truth and beauty to John Mueller’s recent SEO rant. He said, “maybe you should stop reading SEO blogs and instead do something useful for your site & its users?” […]

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5 Products That Sell the Best During a Recession

  When the economy struggles, and people begin to pinch their their hard-earned pennies, there are some products that stand their ground amid turbulent times. While other products go stagnant in sales, there are a few great products that stand the test of time—and recession. Using these products strategically in a strong business plan can […]

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3 Types of Vertical Integration to Understand for Business Growth

  Vertical integration is a strategy businesses can use to help them achieve their goals (others can be viewed here). It involves buying other companies to increase sales, reduce costs or improve efficiency. The main aim of vertical integration is to create a more efficient supply chain by eliminating middlemen who add no value (such […]

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Understanding the Differences Between a Business Model and a Business Plan

Business model and business plan are two terms that get confused quite often. People assume that both are the same, and their confusion often leads to a failure in their business or startup. Still, they have some significant differences that are important for you to understand before investing time or money into them. In this […]

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How To Grow An Engaged Email List – Top Tips & Ideas That Work!

How To Grow An Engaged Email List – Top Tips & Ideas That Work! Growing an engaged email list has been one of the key ways that I’ve built a successful business. When I started FEA in 2011, one of the first things I did was create a Mailchimp account and start to build my […]

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How EO members are helping Ukrainians fight back with donated drones

Joe Freedman, an Entrepreneurs’ Organization (EO) member in Nashville is the founder and CEO of Event Works Rentals. Joe saw a need for entrepreneurs to help the Ukrainian people fight their war and tapped his entrepreneurial skills and resources to do so. Here’s what he shared about the experience: During a recent trip to Ukraine to […]

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Feeling Lost? Here’s How to Find Your Way Again

Feeling Lost? Here’s How to Find Your Way Again Building a business is a never-ending rollercoaster ride of highs and lows. One day we’re feeling amazing and full of inspiration and motivation… the next we’re feeling stuck, confused and totally lost.      To make things worse, we think we’re the only ones feeling like […]

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All eyes on Congress as vote on Kavanaugh draws near

A version of this article first appeared in the Reliable Sources newsletter. You can sign up for free right here. Time to vote? The lead story for Thursday’s morning shows: The impending vote to advance Brett Kavanaugh’s nomination to the Supreme Court. “This is it. They’re going to go to vote,” Chris Cuomo said on […]

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Stop Under Promising and Start Delivering Better Content Products [Rose-Colored Glasses]

We’re exhausted. Whether it’s one of the many side effects of the pandemic or any of the myriad choose-your-own-doomsday scenarios from the last 12 months, we can all agree on one thing: We’re tired. Didn’t somebody say 2022 would be better? The last two years have created a kind of fatigue that’s hard to pin […]

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Is an Unbranded Content Site Worth It? All Signs Point to Yes at SAP

What’s the future for unbranded content sites? SAP runs an unbranded content site whose future’s so bright, that the team behind it had better wear shades (to paraphrase that old Timbuk 3 song). The Future of Customer Engagement and Experience earned the tech brand a finalist nod for Best Content Strategy and Best Multi-Author Blog […]

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